Showing posts with label walk. Show all posts
Showing posts with label walk. Show all posts

Tuesday, September 29, 2015

How to Market to the Wealthy (4 Steps)


Provide high quality goods and services. The wealthy have the money to buy the best and are not afraid to use it. They know that buying fewer quality items is cheaper over the long run than buying many inferior ones. Invest in your product to offer the best value.
Make a good first impression with your product or service. While lesser folk walk into shabby stores or buy utilitarian devices designed without aesthetic appeal, the wealthy need not. Your product or service should physically reflect good taste and understatement. Hire artists or designers to provide this element if you cannot.
Build a relationship with your customers. Whatever you market to the wealthy, you are really selling superior service-intimate knowledge of the customer and ability to solve problems with your service. Whether paper clips, investing services or a jet plane, your product must speak to the customer's needs.
Spend money to make money. Because the wealthy are a savvy, even jaded, group, use your marketing budget to make friends who themselves will influence people. If you are selling a small pocket item, give it away to several high profile actors or buy product placement in a film. If you are selling a service, leverage wealthy investors who can suggest potential customers and help introduce your product in that circle. Hire people with connections to advise you or advertise at a high-profile charity event. If your product--and you--reflect quality and integrity, your shot at the market will likely produce results.
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Friday, September 25, 2015

How to Earn a College Degree Online


Pick an online college. Look for a college that either affiliated with a brick and mortar institution or one that is accredited by the state. The online college should have a list of prior graduates you can talk to about their experiences. You should also be able to contact faculty members and speak with a counselor about your desire to earn a degree.
Decide what classes you want to take. Earning your online college degree will mean attending classes. You will have to choose classes and decide on a major. You should be able to contact a college faculty member to discuss your choices. The faculty member will walk you through the process of signing up for classes and deciding ones you would like to take.
Complete all necessary paperwork. If you want to earn your online college degree you will need to make sure that forms are filled out correctly. This includes financial aid forms as well as forms that verify your credentials such as prior attendance at a college or graduation from high school. Make sure that you meet all deadlines in question. Contact the college to get an appropriate timeline.
Complete all necessary classwork. In order to earn your online degree you will need to write papers, pass examinations and illustrate that you understand the material being taught. It is important to work directly with professors to make sure that you get an education. You want a degree but you also want the knowledge that comes with it.
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Wednesday, September 9, 2015

How to Become a Vendor for Prepaid Debit Cards


Decide who you will target with your marketing activities. Teenagers and college students are a good target market because they normally cannot qualify for credit cards and may not qualify for a checking account debit card, but they need a card to use for online purchases. Parents providing spending money for their children and people budgeting their purchases find these cards extremely helpful. Businesses employing a large number of laborers or foreign nationals are now using these cards to pay wages rather than distribute checks. Each of these types of users would require a different marketing approach so narrowing your target market will improve your chances of success.
Examine your business model including where you intend to locate your business and whether you will be selling out of a storefront to walk-in clientele or whether you will be calling on businesses to sell them the idea of using stored value cards for their payroll, incentive programs, and to control travel and entertainment expense. The costs of maintaining your store or office will have to be covered by the fees you will receive from selling these cards, so be careful to establish how much you will receive on the sale of each card and, if you intend to set up a store, make sure it is in a location that is likely to attract walk in business.
Contact issuers of stored value cards and compare their various programs. You will find significant differences in their support, vendor procedures, fees and liability provisions. Not all issuers are banks and not all stored value card programs are the same. Look at the offerings in local stores to see which are the most popular cards among vendors. Make a note of the issuers of those cards and contact as many as possible while doing your research.
Ask vendors of stored value cards for their advice and recommendations for good reliable issuer programs. If an issuer goes out of business all the cards that have been issued will likely be worthless and the people who bought cards from you will look to you for repayment, so you must make sure to do business with the most reliable and creditworthy issuer you can find. Experienced vendors will be able to warn you of pitfalls to avoid.
Research the liability issues you will encounter such as lost cards, transaction errors, faulty cards, merchant acceptance and the outlook for industry regulations. Make sure your issuer has policies that are beneficial to their vendors because unfavorable policies will directly impact your profits. The individual states have laws you will encounter such as escheat laws that govern how remaining balances may be treated on cards that have not been used for extended periods of time.
Select one issuer to work with and start out as small as possible. An attorney can help you fully understand any contracts or other documents you may be asked to sign. Take advantage of any training the issuer may offer and test the marketing programs till you understand the business and can evaluate their effectiveness.
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